The Lords of Strategy: The Secret Intellectual History of the New Corporate World
Kiechel, Walter
The Lords of Strategy: The Secret Intellectual History of the New Corporate World - Harvard Business Press 2010 - 347
In The Lords of Strategy, the author recounts the birth and evolution of strategy - arguably the most influential business paradigm of the past half century - and the trials and triumphs of the surprising disruptors who invented it. It also provides readers with a deeper understanding of the world they compete in, and a sharper eye for what works - and what doesn't-when forging strategy.
978-1-59139-782-3
Business Planning
Non-Fiction
The Lords of Strategy: The Secret Intellectual History of the New Corporate World - Harvard Business Press 2010 - 347
In The Lords of Strategy, the author recounts the birth and evolution of strategy - arguably the most influential business paradigm of the past half century - and the trials and triumphs of the surprising disruptors who invented it. It also provides readers with a deeper understanding of the world they compete in, and a sharper eye for what works - and what doesn't-when forging strategy.
978-1-59139-782-3
Business Planning
Non-Fiction